10 Features Your Wedding Photography Business Website Must Have.
It's kinda a no brainer to figure out why you would need some sort of “home” on the internet for your photos and your business to live. So I'm not really going to go in the “why” your photography business needs a portfolio website. Instead, I'm going to talk about what you should be looking for in a professional wedding photography business website.
As a professional photographer, your website plays a vital role in your business. You can think of it as the “front door to your studio”.
Most of your prospects will visit your website to help them determine if “you're the one” they want to hire. Many snap decisions are made based on the look, feel, and functionality of your website. So it shouldln't be surprising to hear that you have a site that you can fully customize and “brand”.
Hiring designers and programers to design and build your fully customized website can be exteremly expensive. I'm talking thousands of dollars. Considering the potential benifts of a having a great website, the cost may be worth it. But as a business owner you must always consider the ROI of your investments and make sure you get your website needs met while spending as little as possible.
That said, FREE often comes with a cost. And since we're only on item 2 of our list of 10 features, you'll likley find that FREE just won't provide you with everthing you need for your professional website.
3. Easy to Use, Dynamic Site
As opposed to a static site where your site never changes, you will need a dynamic site which is easy for you to modify and build upon. For example, you'll need to be able to easily add new galleries for each client. You should also be able to add featured photos, testimonials, etc. to your site without having to call up a webmaster and pay by the hour.
4, Support and Community
One of the greatest benifits of using an “off-the-shelf” service instead of a site you or your programmer built from scratch, is your ability to call on the customer support service of the company your site is built on. So when you choose a
- Client Galleries
- Payment systems and options
- Complete solution
- Optimize your resources
- Nothing but awesome photos (or NO ADS!)
- Feature Set
- A tool that you “don't have to think about”
Recommend Solution – Smugmug
Not a fan of the name. Doesn't sound as awesome as the service really is.
Offer the 20% discount